Participate in formulation & implementation of acquisition strategies and programs to grow the profitability of credit cards
Plan, develop, implement and evaluate promotion programs to achieve the assigned business target
Proactively drive and ensure smooth implementation of various projects in product optimization, system enhancement, customer experience and sales promotions by negotiating and co-ordinating with both internal and external departments
Analyze market trend and customer behaviors to provide recommendations for follow-up actions
Manage and work closely with different sales channels to ensure progression to the assigned business targets
Propose new card products and marketing campaigns to increase market penetration
Ensure compliance with relevant regulatory requirements and internal policies
Manage program budget in an effective manner
Requirements:
Degree holder in Marketing or Business related disciplines
Minimum 3-5 years' experience in marketing / product or customer management function, preferably with credit card product experience
Strong business acumen with excellent project management and problem solving skills
Hands-on skills in PowerPoint and strong presentation skills
Customer focused with good communication and interpersonal skills
Able to work under pressure and tight deadline
Proficient in spoken and written Chinese (including Mandarin) and English, and be competent in MS Office applications.
