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Roles and Responsibilities: This role is responsible for the end-to-end development and management of our FRANK Cards - Credit and Debit cards
The key responsibilities are: â€¢ Lead the team to work closely with internal stakeholders and external business partners to formulate strategies and business plans to achieve set KPIs in spend, activation and acquisitions â€¢ Sound management of P&L and development of relevant and attractive card value propositions â€¢ Oversee end-to-end delivery of card campaigns within project timeline and legal & compliance guidelines â€¢ Ensure sound management of advertising and promotion budgets to meet business objectives â€¢ Good usage of analytic resources to drive customer engagement and product differentiation â€¢ Conduct market research and competitor studies to identify opportunities, gaps and improvement areas to the card product
Qualifications Requirements: â€¢ Experienced in developing strategy, influencing relevant stakeholders and decision makers and executing decisions â€¢ Strong analytical skills, data-driven thinking, meticulous and able to think creatively â€¢ Strong interpersonal skills and ability to work well in a team environment â€¢ Strong presentation and communication skills to internal and external stakeholders â€¢ Sound knowledge of cards products and cards usage marketing campaign â€¢ Solid understanding of Cards P&L and financial dynamics â€¢ Bachelor degree from a recognized university