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The Transformation Group reports to the Group Head of Strategy and Planning who supports the CEO and senior management team on the implementation of the Group's strategic agenda, including working with the businesses and functions to drive strategic initiatives across geographies.
About the Transformation Group
Here at the DBS Transformation Group, we focus on nurturing the culture of the "World's Best Digital Bank" (Euromoney, 2016 & 2018) and Best Bank in the World (Euromoney 2019). Our approach is a combination of both science and art; we immerse our stakeholders in the world of design thinking and experimentation, drive rigorous creativity along our pipeline, and build connections between corporate entrepreneurs and start-ups. We are a cross-disciplinary team focused on the invention of solutions that will radically improve the way people live, work and play. We are passionate and committed to making banking joyful (while having lots of fun)!
About This Role
The Transformation Group's Transformation Central team is looking for a Content Creator & Community Lead.
Write clear and compelling copy for various mediums (e.g. newsletters, articles, press releases) Brainstorm ideas and concepts with the team Showcase creativity and innovativeness in everything you do through writing engaging pieces Write high-engagement content Conduct research and analyse data to identify and define audiences Produce error-free content that adheres to the company's brand guidelines Interpret creative direction and adapt points from creative briefs into persuasive copy concepts Responsible for the successful delivery of campaign strategies Able to manage multiple copywriting projects and tight deadlines Focus on seamless execution of maximum participation for all events Improve campaign performance through analytics and a deep understanding of the available levers internally
Apply Now We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.