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As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.
Assist Team Head to drive on/offline payment strategy according to the bank's roadmap Assist Team Head to come up with innovative payment initiatives with focus on local payments and transactional banking, including but not limited to Faster Payment System (FPS), remittance, bill payment, payroll etc., to drive customer usage and transaction frequency using CASA account Launch quarterly customer campaign to promote transactional banking and lead the end-to-end execution for preparing marketing brief, designing campaign mechanics and internal/external customer communication, pre- & post campaign tracking and evaluation, as well as A&P control Use data-driven approach in translating program/customer/dashboard insights into actions Conduct competitive updates on digital payments landscape including P2P, P2M, B2C with benchmark including but not limited to traditional and virtual banks, FinTech, e-Wallets and overseas players etc.; maintain a market intelligence library for the team and ensure timely call-for-action Assist Team Head to drive offline-to-online strategy and customer engagement Assist Team Head to identify and reach out to potential ecosystem partners that can enable us to grow our payment business and deposits balance in a scalable way Support Team Head in preparing management presentation and pitching deck for external partners Collaborate with channels, marketing, platforms, data analytics and corporate banking teams etc. to achieve smooth delivery of the payment initiatives Assist Team Head to drive and implement the Intelligent Banking and Future of Banking initiatives that aligned to the Bank's direction in becoming the Best Banking for a Better World (#B3W)
With at least 3 years of experience in product marketing and campaign management in leading banks, financial institution or payment company
With basic understanding on the latest payment trend in Hong Kong and GBA, including but not limited to P2P, C2B, B2C competitive landscape; and a fair understanding on local banks' digital assets
With experience conducting consumer research and recommendation development
Able to thrive in fast-moving and high-growth environment, deal with ambiguity and demonstrate passion to learn and be part of the transformation team
Self-motivated and committed in developing a long-term career in the bank
Demonstrate excellent problem solving and data analytical skills
Good presentation skills and able to present complex idea in simple language
Knowledge in consumer payments, business analytics & data translation, products P&L
Good master of Microsoft Excel & Power Point presentations
Having network of affluent segments' ecosystem partnership and API knowledge is a plus
We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.
We regret only shortlisted candidates will be notified.