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As the leading bank in Asia, DBS Consumer Banking Group is in a unique position to help our customers realise their dreams and ambitions. As a market leader in the consumer banking business, DBS has a full spectrum of products and services, including deposits, investments, insurance, mortgages, credit cards and personal loans, to help our customers realise their dreams and aspirations at every life stage. Our financial solutions are not only the best in the business - they were made just right for you.
To drive deposits propositions
To assist the VP of Deposits to work out propositions for Transactional CASA to drive better stickiness on digital transactions like FPS, online Remittance, online bill payment & CASA.
To launch marketing campaigns (end-to-end process) with creative ideas via innovative marketing channel on-time and to achieve the deposits targets.
To prepare marketing communications materials and ensure stakeholders and frontline are well briefed of program mechanics and deliver program targets.
To analyze data from portfolio and prepare in a visualized approach in order to facilitate the team to drive insights and actions.
To collect up-to-date market intelligence and react to competitors proactively and to stay competitive and customer-focused.
To support end-to-end process for launching marketing campaigns
To provide support to develop seamless end-to-end process for campaign launch.
To support the delivery of digital initiatives.
To conduct program tracking/ MIS in a timely and accurate manner to ensure all marketing campaigns are closely monitored and with learning.
To communicate and coordinate with branches and related internal teams to launch marketing campaigns.
To ensure the campaign fulfillments are completed on time and accurate.
To ensure the marketing campaigns and related materials complied with internal/ external regulatory and compliance requirements.
To monitor A&P usage and payment
Degree holder, from Business, Marketing or Finance is preferred.
5 years of related working experience, preferably in baking services.
Capable to work independently;
Capable to interact with business partners, both internal and external;
Capable to implement marketing programs / campaigns independently and on-time;
Capable to implement different campaigns and promotion activities via various channels;
Number sensitive and good analytical skills;
Timely react on the change of the competitive landscape.
We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.
We regret only shortlisted candidates will be notified.
Internal Number: 5782725
About DBS Bank Limited
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