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Primary Location: Australia,New South Wales,Sydney
Education: Bachelor's Degree
Job Function: Product Management
Shift: Day Job
Employee Status: Regular
Travel Time: Yes, 10 % of the Time
Job ID: 19015212
Citi, the leading global bank, has approximately 200 million customer accounts and does business in more than 160 countries and jurisdictions. Citi provides consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, transaction services, and wealth management. Our core activities are safeguarding assets, lending money, making payments and accessing the capital markets on behalf of our clients. Citi's Mission and Value Proposition explains what we do and Citi Leadership Standards explain how we do it. Our mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress. We strive to earn and maintain our clients' and the public's trust by constantly adhering to the highest ethical standards and making a positive impact on the communities we serve. Our Leadership Standards is a common set of skills and expected behaviors that illustrate how our employees should work every day to be successful and strengthens our ability to execute against our strategic priorities. The Head of Sales Optimisation is a key role within Citi's Cards business with responsibility and accountability for both the strategy and the delivery of results as well as people management. The Head of Sales Optimisation leads a team of Business Analysts and Project Managers responsible for developing and implementing the Sales Optimisation strategy, to achieve new account growth through application form journey improvements, simplifying approval rates and optimising credit risk/fraud policies. Additionally, this role will also be responsible for leading campaign execution across all cards & loans portfolios. Key accountabilities include:
Lead sales optimisation strategy and execution across all cards & loans portfolios
Manage and lead a strong team business analysts/project managers to deliver this strategy and core objectives while maximising new account growth, faster TAT on application approvals, higher NPS scores and seamless/timely campaign execution
Manage the team's professional development through coaching, support and engagement
Optimise application completion rates, remove verification customer friction (with the view to move to STP), reduce application processing TAT and work closely with Risk to increase approval rates
Monitor sales, acquisition and business MIS to determine specific areas for improvement across all key sales optimisation metrics, ensuring target AR%, turnaround times and cancelations are met for all cards & loans portfolios
Develop and own relationships between Citi and our partners
Develop strong relationships with internal stakeholders to facilitate effective business execution
Maintain a thorough understanding of the market, competitor activity and relevant product and technology trends to remove customer friction and drive customer growth
Skills and experiences required:
Bachelor degree in Marketing or related discipline
Minimum 8 years experience in banking or telco considered a plus
Proven experience leading a high performing team and managing direct reports, with the ability to build strong team dynamics
Strong background in business analysis and/or project management
Proven experience in developing and maintaining strong relationships, to drive business growth
Proven experience managing a high performing team. Able to motivate, support, coach and develop strong marketing professionals to deliver businesses goals
Effective analysis and decision making skills with the ability to identify and understand issues, problems and opportunities and develop appropriate solutions.
Able to adapt to change in a fast paced environment - flexibility to adapt to an ever-changing environment, while maintaining focus and drive
Ability to multi-task and manage time and competing priorities to deliver effective outcomes
Build effective relationships with internal and external stakeholders - develop and use collaborative relationships to facilitate the accomplishment of business goals
Effective written and verbal communication - communicate clearly and concisely, with impact and credibility using appropriate language, style and terminology
Internal Number: 5858962
About Citi Australia
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