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Senior Business Strategy Manager/ Business Strategy Manager (Analytics Strategy)
Bank Of China (Hong Kong) Limited
September 15, 2018
Drive advanced analytics vision and digital strategies to integrate advanced technology and techniques into business decision, business applications and processes
Apply analytical and technical capability such as AI and Machine Learning to form a deep understandings of customer behavior and based on learning results to improve business efficiency, revenue, and customer experience
Work with cross-functional teams to drive and manage customer centric precision marketing programs, real-time and external data capabilities
Champion the establishment of customer analytics platform by reviewing system capability, understanding the data structure and integrity, developing the information infrastructure for effective analysis and report tracking & automation
Formulate initiatives to enhance usage of data visualization tools across different segments, products and channels
Degree or above with major in business, information system, quantitative, numerical science or related discipline
At least 4 years' experience in banking, insurance, consulting, or retail business, with proven track record and exposure in CRM system or business intelligence tools development and deployment, database marketing, database integration & development, and digital project management
Competence in Excel, PowerPoint, data visualization tools and user requirement write-ups
A mature self-starter with strong drive, motivation, good business sense, remarkable problem solving skills, and good interpersonal and communication skills
Excellent command of written and spoken English and Chinese including Mandarin
Applicants with less experience may be considered as Business Strategy Manager